Why Your Business Needs a Pinnacle

Welcome to the re-launch of the Building to Scale podcast!

This is episode 1 of season 2 and I and my team are really excited to be putting a renewed focus on our mission to help entrepreneurial business leaders find clarity in what is really happening in their business today and to guide them through a plan to build a more profitable, scalable, and ultimately saleable business.

You see, it is my belief that as a small business entrepreneur, you will never be able to achieve the life you want or the goals you have for either your business or yourself if you do not systematize your business.

So how do you do that?

In today’s episode, I talk about the idea of a Pinnacle … your overarching goal for the next 10-15 years that gets your team all pulling in the same direction, energizes and excites them, and scares your competitor.

It also serves as a measuring stick as new opportunities and challenges arise in your business.
What makes up a good Pinnacle goal? There are five things, but you will have to listen to today’s episode to find out.

Also, make sure to listen as we outline the Pinnacle for the Building to Scale brand. Then, join us in our new Building to Scale community at https://BuildingToScale.com/Group and give us your feedback.

Does our Pinnacle meet the five criteria?