From Food Stamps to $10M in 4 Years with Cristy “Code Red” Nickel of the Code Red Revolution

Cristy “Code Red” Nickel, author of “The Code Red Revolution,” is a speaker, #2 world-ranked boxer (retired), celebrity nutritionist, award-winning personal trainer, and elite-level athlete.

Cristy created a nutrition program that enables people to lose 10% of their body weight each month WITHOUT shakes, pills, diet foods or exercise. She is a retired professional boxer, celebrity trainer and had her own MTV show.

She was receiving Idaho state food stamps up until April 2016 where she hired a business coach and hit $10 million in 3 1/2 years. Currently, Cristy is based out of Boise Idaho and has 61 employees.

Key Takeaway: Find and utilize help – as an entrepreneur, you don’t have all of the answers and the faster you can realize that and find a coach, a mentor, an advisor, the faster you will be able to grow beyond yourself.

Lessons Learned:

  • Be consistent when utilizing social media as a way to deliver marketing messages
  • Get a business coach!
  • Be a product of your product (or no one will buy your product)

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