Combining Art and Science in Building a Marketing Agency

In 2001, Chris launched a start-up in his spare time – a marketing company called Farotech. What started primarily as a web design firm quickly grew into a comprehensive digital marketing agency specializing in helping clients in the healthcare, orthopedics, SaaS, and cybersecurity fields see explosive growth through a proven marketing system.

Today, the Farotech team is proud to be known by the clients they serve — Penn Medicine, Rothman Institute, and Philadelphia Insurance Company, to name a few of their marquee partners.

Now featured as the fastest growing marketing strategy agency in Philadelphia, Chris has created a unique blend of art and science to build visibility for his clients and helping them reach their strategic goals.

Key Takeaway:  If you went into the doctor’s office and without asking any questions or looking at your history, the doctor set you up for open-heart surgery, would you do it?  As Chris talks about, this is the approach of too many businesses – we have the solution for whatever your problem might be.

Lessons Learned:

Focus on the Systems, Not the Solutions – Build systems, not solutions, to identify and solve issues for your customers.

Marketing Starts with a Great Story – Develop learned a proven, systematic approach to telling your story that will help you generate leads, nurture leads, convert leads into clients, and convert clients into raving fans who understand your vision, brand, and message.

For More Information: